SALES TRAINING

Sales Gauge's modular approach to sales training allows you to customize your training based on your team's unique needs.  The modules, Sales Gauge 0-7, can be taken together or on an as-needed basis.  You chose the modules that will make an impact on your organization.


Sales Gauge 0:

Maximize Your Sales Time & Productivity

Do you find most salespeople on your team are conditioned to be reactive and struggle to protect their time and focus? We all need a place to start each day and salespeople, especially, need to plan their work so they can work their plan. 

The Sales Gauge 0 session is based on the Eisenhower Method where there are only two types of problems: urgent ones and important ones. The session will clearly identify urgent vs. important tasks and give your sales team a set of techniques to maximize their time and productivity. In addition, there will be recommended reading from selected authors that will reinforce time management techniques to maximize efficiency. Teams learn how to configure Microsoft Outlook to manage priorities and schedule tasks in order to achieve effective priority management.

 
 

 

 

 

In-Class Exercises:

 

Hands on MS Outlook Configuration to manage new techniques & form the foundation of great priority management.

Deconstruct work to find the ‘Minimum Effective Dose’ to focus activity

Urgent vs. important task management with strategies to increase productivity

Protect and manage customer expectations to ensure clients and sales have agreed to timelines firmly rooted in rapport-building technique


Sales Gauge 1:

power prospecting 360

Utilize the Sales Gauge Show's Know'em technique for an efficient 360-degree research approach to prospecting accounts. This elearning module includes ACE, an Artificial Coaching Expert, guiding students in creating effective executive prospecting using Linkedin, press releases, and Twitter/X/Threads.

 

in-class exercises:

  • Drafting powerful emails

  • ACE Artificial Coaching Expert To Create Emails

  • Research Rules and Tips

  • Creation of compelling “personal connections”


Sales Gauge 2:

SEKM ACE Email Generator

After completing and passing the SEKM final exam, students gain unlimited access to the email generator to practice and apply the techniques without revisiting the lecture series.

 

in-class exercises:

  • Use ACE to Build and Test Executive Communications

  • Effective Use of LinkedIn Network

  • Twitter News Feeds

 


Sales Gauge 3:

story selling - creating & telling stories during the sales process

Learn powerful communication techniques like NLP to differentiate from competitors and handle objections. This module combines sales and marketing, providing industry-based success stories for objection handling, prospecting, and email marketing campaigns. ACE assists in creating effective emails, call templates, and webinar invites.

 
 

 

in-class exercises:

 

Building powerful reference selling messages in your companies “sweet spot” areas

Engage the techniques into prospecting campaigns & creating client value

Build a ‘bank’ of conversation starters and stories that diffuse objections

Creating effective RCBC value statements & campaign templates

Teaming up salespeople to build messages and use them to prospect or create marketing campaigns

Develop techniques to measure the success and effectiveness of the messages


Sales Gauge 4:

RCBC Artifcial Coaching EXPERT

Access the email generator to practice techniques after completing and passing the RCBC final exam without revisiting the lecture series.

 

in-class exercises:

  • Available to Students Passing SG3 Story Selling

  • Utilize to Hone 1 to Many Persona Based Campaigns

  • Guides Language Choices

  • Creates Draft EMAIL Student Can Send To Prospect

  • Accelerates Prospecting Efficiency

  • ACE Refreshes Skills Without The Need To Re-take SG3

  • Unlimited Use For Length of Term



Sales Gauge 5:

negotiating with high value trades (HVT)

Gaing early commitments through matched investment requisition and learn innovative sales techniques for deal closure. Explore forecasting deal strength and stakeholder management through an in-class org-chart exercise.

 

in-class exercises:

 

Build a customised Deal or No Deal process

Use the HVT process to keep deals moving and ensure increased velocity in the pipeline

Learn how to ID your coach, sponsor, and champion

‘Fillet and Debone’ an account using our org-chart exercise for forecasting and deal progression


Sales Gauge 6:

authoritative closing

Focus on effective closing techniques with the acronym WAR to maximize sales team efforts and leave a lasting impression.

 

 

in-class exercises:

 

Develop a formal preparation process for the close that ensure you are ready to close

Real deal evaluation and techniques to identify the close and make it happen


Sales Gauge 7:

Minimal Viable Planning (MVP)

Develop revenue goals, territory plans, and target prospects efficiently. Excel templates are provided to build your plan and align marketing resources.

 

in-class exercises:

 

Build plan using spreadsheet template


In- class exercises:

Sales Gauge 8:

SALES MANAGEMENT AND LEADERSHIP TRAINING

Comprehensive training for successful sales leadership and management. Focuses on leading, coaching, inspecting, forecasting, recruiting, and hiring.

 

Build a comprehensive plan on how to incorporate leadership and put it into action


Reviews

“The fast-paced world of the trader presents special challenges when it comes to uncovering appropriate leads and prospecting accordingly. Sales Gauge worked with our team to utilize the SEKM technique to secure immediate responses from busy people. Sales Gauge reinforced this training with an eLearning portal that enabled us to train new hires and bring them up to speed with the rest of the team. The eLearning included basic tactical training on time management, as well as unique ways of building stories that brought us new prospects to fill the pipeline and convert into valuable clients.”
— Brien Henderson, Partner & Managing Director at TABB Group