Our Story

Sales Gauge, founded in 2009, offers technique-driven sales training to address specific skill gaps. The company provides expert-led on-site and virtual training, along with self-paced eLearning modules. In 2024, Sales Gauge introduced two AI-powered coaching engines: $pAIce (Sales Prospecting Artificial Intelligence Coaching Engine) for C-suite executive prospecting and a second engine $pAIce storytelling for multi-touch campaigns. The program's effectiveness is measured by new deals added to the pipeline during hands-on practice sessions with clients.

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